01Existing Conditions
A seven-question brand survey for architecture & design firms
Your work is good. Does your brand do it justice?
In under three minutes, see where your brand stands with the clients you want to win & what’s keeping the work you build from showing up online the way it deserves.
First, the work. Which of these best describes what your firm does?
02The firm
Tell us about the firm.
So the notes fit the firm.
How many people, you included?
And your role at the firm?
What are your top goals for the next year? Pick any that apply.
03Positioning
What they'd say a week later
04Portfolio
Open a project page. What would that couple find?
Be honest. Nobody's grading the photography.
What they're thinking on that page
First read
Moves on by itself in a few seconds.
05Second source
Of the firm's last 10 projects, how many came from a client who found the firm online or through its marketing?
06Client fit
Second read
Moves on by itself in a few seconds.
07Search
No referral? The next stop is search.
A client who's never heard of the firm asks Google or ChatGPT.
Google or ChatGPT · illustrative
Would the firm come up, described the way you'd describe it?
What goes into that answer
Your answers, in order
Drafting your report
Existing conditions
Your result
Grade
Your full report is ready.
Enter your work email and it opens here and lands in your inbox. Until you do, it isn’t saved.
The firm's existing conditions
0out of 100
Your result
PriorityWhere the firm stands
Open questions
“Bailey was an obvious choice because of his background working with architects and engineers and increasing their online presence, and he was able to really seamlessly integrate more color and life and personality and photography into an otherwise very technical space.”